Our client is a global industry leader of natural colors for the food, beverage, and pet food industry! They have drawn on the power of nature’s true colors and championed that natural is best! We have been retained to find a Marketing Manager to oversee the North American region! This is a remote based role.

Responsibilities:

• Lead development and execution of the North American marketing strategy aligned with business goals and global strategy.
• Identify and drive business growth through market mapping and research, serving as the 'voice' for North America to the global team.
• Generate business from customer projects and events, focusing on memorable customer experiences.
• Strengthen brand and customer experience, ensuring cohesive interactions across all touchpoints.
• Drive promotional activities for new product launches and regional sales campaigns, with post-launch follow-up to measure impact.
• Leverage consumer insights to drive business conversations and champion the importance of colors, coaching the team on trends and relevance.
• Track progress, effectiveness, and performance of activities, including budget planning, ROI analysis, lead generation, brand exposure, and communication materials.

Requirements:

• Bachelor's Degree in Marketing (or similar.)
• Minimum 5 years of experience in marketing coming from the ingredient industry. B2B experience is a must.
• Ability to turn data into compelling insights for internal use or in front of customers.
• Entrepreneurial approach, proactive team player and captivating communicator.
• Customer focused.
• Home office set-up and ability to travel.

Preferred Experience:

• Knowledge of market data systems, example Innova, Mintel, or Euromonitor is an advantage.
• International experience is an advantage.

Base salary range of $130,000 - $150,000 based on years of experience and a bonus program. Other benefits include Medical/dental/vision insurance, life insurance, disability insurance, PTO, paid company holidays and 401(k) plan. This compensation range reflects the company's expectations for this position at the time of posting. Actual pay will be determined based on factors such as relevant experience, alignment with role responsibilities, education, demonstrated skills, and performance during the interview process.

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